Gabi, Gaiabis’ AI assistant: much more than a simple chatbot

A catalogue can offer many products. A site can contain guides, articles, practical information and specialised pages. The key is being able to quickly find what really answers your question.

That is precisely the role of Gabi, Gaiabis’ AI assistant. Rather than being a simple chatbot added to the site, Gabi was designed as a new way to access the Gaiabis world: its products, content and certain information related to your account.

You can ask it a question in your own words. It then tries to understand what you need and provide a useful answer or direct you to the right resource.

An assistant that knows the Gaiabis world

One of Gabi’s main advantages is its integration with Gaiabis. It does not answer solely from general knowledge: it can draw on the information available in our catalogue and content.

This considerably increases its usefulness. For example, you can search for a type of accessory without knowing its exact name, ask for information about a product or try to find content you came across a few days earlier.

Gaiabis covers a broad world: cannabis and hemp, cannabinoids, smoking accessories, grinders, papers, filters, storage, vaporisation, care and well-being. Gabi lets you explore this body of information more naturally.

Finding a product in the catalogue more easily

As a catalogue becomes richer, navigating only through categories and filters is not always the fastest method. Some people know exactly what they are looking for. Others only know what they need.

With Gabi, you can formulate a request much more naturally. For example:

• « I’m looking for a fairly large grinder with a pollen catcher. »
• « Which flavoured filters do you have? »
• « I’m looking for Hemper papers. »
• « What is the difference between these two products? »

Gabi can use the information available in the catalogue to find relevant references, present their features and make comparison easier.

It is therefore not simply a matter of returning a list of results matching a keyword. The point of a conversational interface is precisely to let you clarify a request, ask a follow-up question or request an explanation before continuing.

Guides and the blog also become more accessible

Gaiabis is gradually developing a content base to complement its catalogue: practical guides, blog articles and resources devoted to cannabis, hemp, accessories, vaporisation, storage and other useful topics.

Gabi can also draw on this content. You therefore do not necessarily need to know which section contains the information or remember the exact title of an article.

You can ask it how to clean an accessory, search for information about storing flowers or resins, enquire about a topic covered in our guides or simply ask whether Gaiabis already has a resource dedicated to your question.

When existing content can take you further, Gabi can direct you to it. The assistant then becomes a gateway to the knowledge published on gaiabis.ch, rather than an element separate from the rest of the site.

Comparing and understanding, not just searching

A standard search works particularly well when you already know a product’s name. It becomes less convenient when you need to compare several references or understand technical differences.

That is where conversation becomes interesting.

You can ask Gabi to explain the features of several products, highlight their differences or clarify a term used in a product description. You can then refine your question without starting your search from scratch.

This approach is particularly useful in areas where formats, materials, dimensions, technologies or uses can vary considerably from one product to another.

Practical information about Gaiabis

Gabi can also answer various questions about how Gaiabis works. In particular, it can help you find information about delivery, opening hours or certain pages on the site.

The goal is simple: avoid browsing through several menus when a direct question is enough.

When an answer requires human intervention, a specific decision or a check that Gabi cannot carry out itself, the assistant does not try to hide this limitation. The Gaiabis team naturally remains available for situations requiring human assistance.

What happens when you are signed in to your account?

Gabi can go further when you are signed in on gaiabis.ch. In particular, it can show you the information your own account gives it access to regarding your orders.

This makes it possible to use the same interface to ask a general question about Gaiabis and then look for information related to your own customer journey.

Private information remains linked to the relevant account. Gabi does not have access to other customers’ data.

A few actions directly from the conversation

Gabi is not designed solely to provide text. Certain simple commands can also be used to control site functions directly or access a page more quickly.

For example, it can help you open your account, access your orders, display your basket or switch gaiabis.ch to dark or light mode.

These functions are intentionally simple. Asking Gabi to activate dark mode obviously does not require a long AI-generated response: the action can be recognised and carried out directly.

These are practical details, but they illustrate the project’s overall logic: use conversation when it genuinely makes the site easier to use.

An artificial intelligence that must also know its limitations

We do not want to present Gabi as an assistant capable of doing everything. Artificial intelligence remains a tool, and certain decisions should remain in the hands of a person.

Gabi can inform, search, explain and guide. It does not make diagnoses, promise any effect related to a product or make decisions on its own regarding a payment, refund or order change.

This distinction is part of its design. The goal is not to obtain an artificial answer at all costs, but to provide a reliable answer when Gabi has the necessary information and leave room for the team when human intervention is more appropriate.

Gabi evolves with Gaiabis

Gabi was not designed as a fixed feature. Its usefulness increases as the Gaiabis catalogue grows, new guides are published, the blog expands and its capabilities are improved.

This is also what distinguishes this project from a generic chatbot: Gabi is part of the Gaiabis ecosystem. Products, information, content and tools can gradually become accessible through a single conversational interface.

Our long-term goal remains very practical: to help you search less and find things more easily.

You can discover Gabi on gaiabis.ch. If you would like to learn more about how it works and see different examples of questions to ask it, also consult our guide How to use Gabi on gaiabis.ch.